Sun Group launches new airline amid Vietnam travel boom
- Paul Aage Hegvik
- May 22
- 14 min read
Vietnam’s air industry is taking off once again—literally and figuratively.
In 2024, the country’s airports welcomed 109 million passengers, with 41 million international travelers—a 26% rise from the previous year—highlighting a strong rebound in inbound tourism. And now, as Vietnam’s skies grow busier, a new player is preparing for takeoff: Sun PhuQuoc Airways (SPA).
A new airline with island ambitions
In a bold move to cement Phu Quoc Island as a premier international tourist destination, one of Vietnam’s largest real estate developers, Sun Group, has received government approval to launch Sun PhuQuoc Airways (SPA)—a commercial airline expected to begin operations by late 2025.
The US$99 million venture is not Sun Group’s first foray into aviation—it already operates Sun Air, a private jet service catering to luxury and VIP clients. But SPA will mark its entry into full-scale commercial aviation, with plans to operate both scheduled and charter flights aimed at Vietnam’s key tourism and business hubs.
Key facts about SPA
Sun PhuQuoc Airways (SPA) is a forthcoming Vietnamese airline set to commence operations in the fourth quarter of 2025. The airline is a wholly owned subsidiary of Sun Group, one of Vietnam's leading real estate and tourism conglomerates.
Ownership: SPA is operated by Sun Phu Quoc Aviation Co., Ltd., a subsidiary of Sun Group.
Investment: The project has an approved investment of approximately VND 2.5 trillion (around USD 98.8 million).
Fleet Plan: SPA aims to operate a fleet of 31 aircraft by 2030, comprising both narrow-body and wide-body planes.
Services: The airline will offer both commercial passenger services and charter flights, focusing on enhancing connectivity to Phu Quoc Island and other major tourism and business destinations domestically and internationally.
Operational Base: While specific base details are forthcoming, SPA's operations will significantly bolster access to Phu Quoc Island, a key tourist destination in Vietnam.
About Sun Group
Founded: 2007 by Lê Viết Lam and partners.
Headquarters: Da Nang, Vietnam.
Industry: Real estate development, tourism, and entertainment.
Notable Projects: Sun Group is renowned for developing high-profile projects such as Sun World Ba Na Hills, Sun World Fansipan Legend, and the Golden Bridge in Da Nang.
Aviation Ventures: In addition to SPA, Sun Group operates Sun Air, a premium private jet service catering to luxury travelers.
The establishment of Sun PhuQuoc Airways underscores Sun Group's commitment to enhancing Vietnam's tourism infrastructure and connectivity, particularly to Phu Quoc Island, often referred to as the «Pearl of Vietnam.»
With Vietnam’s growing profile as a regional travel hub and Phu Quoc gaining popularity as the «Maldives of Southeast Asia,» SPA aims to support both inbound international tourism and domestic connectivity, aligning closely with Sun Group’s extensive tourism infrastructure on the island.
Phú Quốc Island, Vietnam's largest island located in the Gulf of Thailand, has rapidly emerged as a premier tourist destination in Southeast Asia. In 2024, the island welcomed over 5.9 million visitors, including nearly 1 million international tourists, marking a 7.1% increase compared to the previous year.
Top Attractions in Phú Quốc
Long Beach (Bãi Trường)
Bãi Trường (Long Beach) – Stretching nearly 20 kilometers along Phú Quốc's southwestern coast, Bãi Trường is the island's longest and most vibrant beach. In 2024, Phú Quốc welcomed over 5.9 million visitors, many of whom were drawn to Bãi Trường's golden sands and crystal-clear waters. The area boasts a range of infrastructure, including luxury resorts like the InterContinental Phu Quoc Long Beach Resort, beach clubs such as Sunset Sanato and OCSEN, and the bustling Sonasea Shopping Center. A planned 10.68 km coastal road is set to further enhance accessibility and connectivity along the beach. Bãi Trường's blend of natural beauty and modern amenities makes it a central hub for tourism and entertainment on the island.
From Phú Quốc International Airport (PQC)
Distance: Approximately 2 kilometers to Bãi Trường.
Taxi: Readily available at the airport; a quick 5–10-minute ride.
Motorbike rental: Available at the airport or nearby; daily rental rates range from 120,000 to 200,000 VND.
VinBus: A free electric bus service connecting the airport to major tourist areas, including Bãi Trường.
From Bai Vong ferry terminal
Taxi or motorbike: Upon arrival, taxis and motorbike rentals are available to take you to Bãi Trường.
Route: Exit the port, turn left, proceed 300 meters, then turn right onto the main road. Continue for approximately 2.8 kilometers to a major intersection, turn right, and follow signs to Duong Dong Ward Center.
Getting around the Island
Motorbike rental: Offers flexibility to explore at your own pace; daily rentals cost between 120,000 and 200,000 VND.
Taxi services: Several companies operate on the island, providing convenient transportation
VinBus: Free electric buses with routes covering major attractions and areas, including Bãi Trường.
Phú Quốc National Park
Overview: Phú Quốc National Park, established in 2001, encompasses approximately 314.22 square kilometers, covering about 70% of Phú Quốc Island. The park is renowned for its rich biodiversity, including over 929 plant species and various rare animals such as the silvered langur and the dugong.
Visitor Statistics: While specific visitor numbers for the park in 2024 are not readily available, Phú Quốc Island as a whole welcomed nearly 6 million visitors that year, indicating the park's significant role in the island's tourism appeal.
Getting there
From Duong Dong Town: The park is approximately 13 km northeast of Duong Dong. Visitors can rent a motorbike or car to reach the park via Nguyen Trung Truc Road, turning right at the Duong Dong – Bai Thom intersection, and continuing another 6 km to the park entrance. Note that the last 8 km leading into the primary forest is a dirt road; ensure your vehicle is suitable for such terrain.
From Phú Quốc International Airport: The park is about 30 km from the airport and is accessible via car, motorbike, or jeep.
Tips for visitors
Transportation: Renting a motorbike offers flexibility and is a popular choice among visitors. However, for those unfamiliar with the terrain, hiring a local guide or joining a tour is advisable.
Preparation: As there are limited facilities within the park, it's recommended to bring sufficient water, snacks, and insect repellent. Wear comfortable clothing and sturdy footwear suitable for trekking.
Best Time to Visit: The dry season, from November to April, offers the most favorable weather conditions for exploring the park's trails and enjoying its natural beauty.
Phú Quốc National Park stands as a testament to Vietnam's commitment to preserving its natural heritage, offering visitors an immersive experience into the island's diverse ecosystems.
Hon Thom Cable Car
The Hon Thom Cable Car is a world-renowned attraction in southern Phu Quoc, Vietnam, connecting An Thoi Town to Hon Thom Island (Pineapple Island). Spanning nearly 8 kilometers (7,899.9 meters), it holds the Guinness World Record as the longest 3-wire sea-crossing cable car.
Key facts:
Length: 7,899.9 meters
Duration: Approximately 15 minutes per trip
Cabins: 69 cabins, each accommodating up to 30 passengers
Speed: Maximum speed of 8.5 meters per second
Operator: Sun Group, constructed by Doppelmayr
Operating Hours:
Daily: 9:00 AM – 5:00 PM
Peak Season: Extended hours from 8:30 AM – 12:00 PM and 1:30 PM – 7:00 PM Ticket Prices (2025):
Hon Thom Cable Car Ticket Prices (2025)
Standard Round-Trip Ticket (Cable Car + Water Park + Theme Park):
Adults (≥1.4m): 750,000 VND (~$30)
Children (1m – <1.4m): 600,000 VND (~$24)
Children (<1m): Free
Round-Trip Cable Car + Lunch Buffet:
Adults (≥1.4m): 1,050,000 VND (~$42)
Children (1m – <1.4m): 800,000 VND (~$32)
All-Inclusive Combo (Cable Car + Lunch Buffet + Show + Kiss Bridge):
Adults (≥1.4m): 1,500,000 VND (~$60)
Children (1m – <1.4m): 1,200,000 VND (~$48)
Tickets include round-trip cable car transportation and access to Sun World Hon Thom Nature Park, featuring Aquatopia Water Park and Exotica Village.
How to get there
From Duong Dong Town: Approximately 25 km to An Thoi Station.
Transportation Options:
Taxi: Around 300,000 VND from Duong Dong Town.
Motorbike Rental: Approximately 150,000 VND per day.
Sun World Shuttle Bus: Free service with designated pick-up points in Duong Dong Town.
Attractions on Hon Thom Island
Aquatopia Water Park: One of Southeast Asia’s most modern water parks with over 20 slides and attractions.
Exotica Village: Features the Roaring Timbers wooden roller coaster and Eagle Eyes 360° observatory.
Bai Trao Beach: Pristine beach ideal for relaxation and water activities.
The Hon Thom Cable Car offers a unique and exhilarating way to experience the natural beauty of Phu Quoc, making it a must-visit attraction for travelers.
VinWonders Phú Quốc
VinWonders Phú Quốc is the largest theme park in Vietnam, covering nearly 50 hectares within the Phú Quốc United Center complex at Long Beach, Gành Dầu Commune. The park is divided into six themed zones, each offering unique experiences inspired by different civilizations and stories.
Themed Zones:
European Avenue: Features medieval European architecture, shopping, and dining options.
Fantasy World: Offers fairy tale-themed attractions suitable for children and families.
Mysterious Viking Village: Provides Viking-themed adventures and interactive experiences.
Sea Shell: Home to one of the world's largest aquariums, shaped like a giant turtle.
Adventure World: Includes thrilling rides like the Wrath of Zeus roller coaster.
Typhoon World: A water park area with various slides and water-based attractions.
Attractions:
Wrath of Zeus: A roller coaster reaching speeds up to 110 km/h.
Once Show: A nightly performance featuring light, water, and fire effects.
Sea Shell Aquarium: One of the five largest aquariums globally, showcasing diverse marine life.
Operating Hours:Open daily from 9:00 AM to 7:30 PM.
Getting there
From Phú Quốc International Airport: Approximately 33 kilometers; accessible via taxi or shuttle services.
From Dương Đông Town: About 20 kilometers; options include taxis, rental cars, or motorbikes.
Tips for visitors
Attire: Wear comfortable clothing and footwear suitable for walking and outdoor activities.
Sun Protection: Bring sunscreen, hats, and sunglasses to protect against the tropical sun.
Hydration: Carry water bottles to stay hydrated throughout the day.
Map: Obtain a park map upon entry to navigate the various zones efficiently.
VinWonders Phú Quốc offers a diverse range of attractions catering to all age groups, making it a must-visit destination for travelers seeking entertainment and adventure on Phú Quốc Island.
Phú Quốc Prison (Coconut Tree Prison)
Phú Quốc Prison, also known as Coconut Tree Prison (Nhà tù Cây Dừa), is a historic site located in An Thới Ward on Phú Quốc Island, Vietnam. Built by the French in 1949–1950 and later used during the Vietnam War, it once held over 32,000 prisoners of war. The site is now a museum that documents harsh conditions and torture methods, including the notorious «tiger cages.»
Location:350 Nguyễn Văn Cừ Street, An Thới Ward, Phú Quốc Island, Kiên Giang Province
Opening hours:Daily from 8:00 AM to 11:30 AM and 1:30 PM to 5:00 PM
Admission:Free
Suggested duration:1 to 2 hours
Getting there
From Dương Đông Town: about 28 km south
By taxi: available throughout the island
By motorbike: easy to rent, offers flexible travel
By tour: many island tours include this site
Visitor numbers:
In 2024, Phú Quốc welcomed over 5.9 million visitors. The prison is one of the top historical attractions on the island.
Tips
Dress respectfully and wear comfortable walking shoes
Bring water, especially during the dry season
Expect emotional content: the museum includes graphic images and stories
Phú Quốc Prison is one of Vietnam’s most important war memorials and provides visitors with powerful insight into the country’s recent history.
Suối Tranh Waterfall
Suối Tranh Waterfall is a serene natural attraction located approximately 10 kilometers southeast of Dương Đông town in Phú Quốc, Vietnam. Nestled within lush tropical forests, this 4-meter-high waterfall offers visitors a peaceful environment to relax and connect with nature. The area is known for its clear streams, moss-covered rocks, and diverse flora and fauna, making it a popular spot for picnicking, swimming, and photography.
Location:Suối May Hamlet, Dương Tơ Commune, Phú Quốc Island, Kiên Giang Province, Vietnam.
Opening Hours:Daily from 7:00 AM to 6:00 PM.
Entrance Fee:30,000 VND per person (approximately $1.20 USD).
Best time to visit:The ideal time to visit Suối Tranh Waterfall is during the rainy season, from June to November, when the water flow is at its peak, and the surrounding vegetation is lush and vibrant. During this period, the waterfall and streams are most picturesque and suitable for swimming.
How to get there
By Motorbike: Renting a motorbike is a popular option, offering flexibility and the opportunity to explore at your own pace. Rental prices range from 120,000 to 200,000 VND per day.
By Taxi: Taxis are readily available in Dương Đông town, with fares to Suối Tranh ranging from 150,000 to 200,000 VND per trip.
By Car: Private cars or tour services can be arranged through local travel agencies or hotels.
Activities
Hiking: A short trek through the forest leads to the waterfall, offering scenic views and the chance to observe local wildlife.
Swimming: The clear, cool waters at the base of the waterfall are ideal for a refreshing swim.
Picnicking: Designated areas are available for picnics; visitors are encouraged to bring their own food and beverages.
Photography: The natural beauty of the waterfall and surrounding forest provides excellent photo opportunities.
Exploring Hang Dơi (Bat Cave): Located nearby, this cave features unique stalactite formations and is accessible via a short hike.
Tips for visitors
Wear comfortable walking shoes and appropriate clothing for hiking.
Bring insect repellent to protect against mosquitoes.
Carry sufficient water and snacks, as there are limited facilities on-site.
Be cautious of slippery rocks near the waterfall.
Maintain cleanliness by disposing of trash properly and respecting the natural environment.
Suối Tranh Waterfall offers a tranquil escape from the bustling tourist areas of Phú Quốc, allowing visitors to immerse themselves in the island's natural beauty and serenity.
Grand World Phú Quốc
Grand World Phú Quốc is a vast entertainment and shopping complex located in the Bãi Dài area of Gành Dầu Commune on Phú Quốc Island, Vietnam. Covering 85 hectares, it features European-inspired architecture, vibrant festivals, and a variety of attractions, earning it the nickname «The Sleepless City.»
Top attractions
Venice River (Lake of Love): Enjoy gondola rides along a canal reminiscent of Venice, Italy.
Teddy Bear Museum: Explore one of the world's largest teddy bear museums, featuring over 500 handcrafted bears.
Bamboo Legend: Admire a massive bamboo structure made from 32,000 bamboo trees, showcasing Vietnamese craftsmanship.
The Quintessence of Vietnam Show: Experience a multimedia show highlighting Vietnamese culture and traditions.
Charm of Venice Show: Witness a water-based performance inspired by European culture.
Urban Park: Stroll through a contemporary art park with various installations.
Operating hours
General Hours: 8:00 AM – 6:00 PM and 7:00 PM – 9:00 PM daily.
Big Shows: 8:15 PM – 9:00 PM.
Mini Shows: 9:00 AM – 11:30 AM.
Laser Show: 10:30 PM – 10:40 PM.
Teddy Bear Museum: 8:00 AM – 9:00 PM.
Ticket prices
The Quintessence of Vietnam Show (Night):
Adults (≥140 cm): 300,000 VND (~$12 USD).
Children (100–140 cm) & Seniors (≥60 years): 230,000 VND (~$9 USD).
Gondola Ride on Venice River:
Adults: 200,000 VND (~$8 USD).
Children & Seniors: 150,000 VND (~$6 USD).
Teddy Bear Museum:
Adults: 200,000 VND (~$8 USD).
Children & Seniors: 150,000 VND (~$6 USD).
Combo (Quintessence Show + Teddy Bear Museum):
Adults: 450,000 VND (~$18 USD).
Children & Seniors: 340,000 VND (~$14 USD).
Note: Entry to Grand World Phú Quốc is free; tickets are required for specific attractions.
Getting there
From Dương Đông Town: Approximately 25 km northwest.
Transportation Options:
Taxi: Around 300,000 VND (~$12 USD).
Motorbike Rental: Approximately 150,000 VND (~$6 USD) per day.
Shuttle Bus: Free VinBus electric buses are available from various points on the island.
Tips for visitors
Plan Ahead: Check showtimes and book tickets in advance, especially during peak seasons.
Comfortable Attire: Wear comfortable clothing and footwear suitable for walking.
Sun Protection: Bring sunscreen, hats, and sunglasses to protect against the tropical sun.
Hydration: Carry water bottles to stay hydrated throughout the day.
Photography: Don't forget your camera to capture the picturesque European-style architecture and vibrant performances.
Grand World Phú Quốc offers a diverse range of attractions catering to all age groups, making it a must-visit destination for travelers seeking entertainment and cultural experiences on Phú Quốc Island.
Local delicacies
Bún Kèn – Phú Quốc’s Signature Noodle Dish
Bún Kèn is a unique Phú Quốc specialty made with rice noodles, minced fish (often barracuda), and a rich coconut milk broth flavored with curry, lemongrass, and chili. It’s topped with fresh herbs, green papaya, cucumber, and lime.
Flavor:Sweet, savory, and mildly spicy with creamy coconut and fresh herbal notes.
Where to try
Bún Kèn Út Lượm – 42 Đường 30 Tháng 4, morning only (~40,000 VND / $1.60)
Bún Kèn Dì Hồng – Near Dinh Cậu Market, early morning
Bún Kèn Cô Thu – 98 Trần Quốc Toản, An Thới
Tip: Go early—most stalls sell out before noon. Mix well before eating. Phú Quốc Fish Sauce – Vietnam’s Liquid Gold
Phú Quốc fish sauce (nước mắm Phú Quốc) is one of Vietnam’s most prized culinary products, renowned for its rich, amber color and deep umami flavor. It’s traditionally made on Phú Quốc Island using anchovies (cá cơm) caught from nearby waters and naturally fermented in large wooden barrels.
Key facts:
Ingredients: Anchovies and sea salt
Fermentation: Aged in wooden barrels for 12–15 months
Flavor: Bold, salty, slightly sweet, with complex depth
Color: Natural reddish-brown, no additives
Protected Status:Phú Quốc fish sauce was granted Protected Designation of Origin (PDO) status by the European Union in 2013, making it the first Vietnamese product to receive this protection.
Where to visit
Khải Hoàn Fish Sauce Factory – Dương Đông Town
Hưng Thịnh and Thịnh Phát – Offer tours showing traditional barrel fermentation and bottling
Use Used in dipping sauces, marinades, and as a base for countless Vietnamese dishes.
Tip: Buy directly from certified producers to ensure authenticity. Counterfeit products are common.
Accessibility
Phú Quốc International Airport serves as the main gateway, with over 150 flights per week connecting the island to various domestic and international destinations.
With its blend of natural beauty, historical sites, and modern attractions, Phú Quốc Island continues to captivate travelers from around the world.
Vietnam’s current airlines: A competitive skies
Vietnam’s aviation market is already home to six active airlines, each with distinct roles and market segments:
Vietnam Airlines
Flag carrier, founded in 1956
Member of the SkyTeam alliance
Operates 96 aircraft
Covers over 60 destinations globally
Known for quality service and reliability
VietJet Air
Low-cost airline, launched in 2007
Fleet of 94 aircraft
Aggressively expanding across Asia-Pacific
Known for budget-friendly fares and dynamic marketing
Holds around 34% of Vietnam's domestic market
Bamboo Airways
Hybrid model (low-cost + full service), launched in 2019
Initially backed by FLC Group
Fleet includes A320s and Boeing 787s
Focuses on high-end domestic and international travelers
Pacific Airlines
Subsidiary of Vietnam Airlines
Founded in 1991
Offers low-cost domestic flights
Fleet of 18 aircraft
5. VASCO (Vietnam Air Services Company)
Regional airline operated under Vietnam Airlines
Fleet of ATR 72 turboprops
Services remote and island routes including Con Dao
6. Vietstar Airlines
Government-affiliated charter and VIP service
Offers passenger, cargo, and medical flights
Small fleet of business jets and military aircraft
7. Vietravel Airlines
New entrant launched in late 2020 by tour operator Vietravel
Targets leisure routes like Phu Quoc and Con Dao
Focused on domestic tourism and charter services
Positioned to compete with Bamboo and VietJet in lifestyle travel
A growing aviation ecosystem
The launch of Sun PhuQuoc Airways is a strategic play in a sector poised for further growth. Not only is Vietnam aiming for over 120 million air passengers by 2025, but investments in airport infrastructure and tourist zones (like Phu Quoc, Van Don, and Da Nang) are drawing both domestic and foreign interest.
With its strong real estate and tourism portfolio, Sun Group is uniquely positioned to offer vertically integrated travel experiences—flying tourists directly to its hotels, resorts, amusement parks, and beaches.
Milestone in Vietnam
The addition of Sun PhuQuoc Airways marks another milestone in Vietnam’s dynamic air travel revival. As the country emerges as a major tourism and transport hub in Southeast Asia, new airlines like SPA—designed with a sharp focus on destination-driven tourism—may well define the next era of Vietnamese aviation.
Whether you're flying to a remote island or booking a seamless package tour, expect more connectivity and competition in Vietnam’s skies by 2025.
